Chronic condition management platform. Clinical team, real patients. The marketing site and onboarding were losing people before they ever reached a provider.
Nexara Health had a working product — a clinical team managing chronic conditions via telehealth, with real patients in active care. What they had was an onboarding process that was losing a significant percentage of prospective patients before they completed signup, and a single generic homepage that couldn't speak to someone with type 2 diabetes the same way it spoke to someone managing hypertension. We did a full UX audit, redesigned onboarding, built condition-specific landing pages, and delivered provider portal UI in Figma for the internal dev team to build from.
Not one generic homepage. Pages per condition — tailored copy, condition-specific provider matching, relevant outcomes data. Built in Next.js with shared component templates per condition type.
Filterable by specialty, location, and telehealth availability. Provider cards with credentials, conditions treated, and booking CTA. Accessible-first — contrast ratios verified, touch targets sized correctly.
Full UX audit documenting where drop-off was occurring and why. New flow in Figma — reduced to essential steps, progress indicator throughout, plain language at every decision point. Delivered to the internal dev team as a complete Figma handoff.
Full Figma deliverable — patient list, appointment management, intake review, messaging interface. Complete component library. Built for the internal dev team to implement without Autiladus involvement.
Patient intake and contact forms handled through Cloudflare with appropriate data handling — no third-party analytics on intake pages, form data routed through compliant infrastructure, retention handled correctly.
Contrast ratios checked to WCAG AA throughout. Type sizes generous — body text at 16px minimum, UI labels at 14px. Touch targets at 44px minimum on all interactive elements. Tested with screen reader.
A patient managing type 2 diabetes needs different information than someone managing hypertension. Generic copy doesn't convert for either. Each condition gets a landing page with tailored copy, condition-specific provider matching, and relevant outcomes data. All built from shared component templates — not 8 separate codebases.
Filter by specialty, location, and telehealth availability. Provider cards surface credentials, conditions treated, and a direct booking CTA. No dead-end search results, no pagination walls. The directory respects the patient's time.
The UX audit identified three places where patients were abandoning the signup flow. The redesign eliminated unnecessary steps, moved essential information earlier, and added a progress indicator so patients knew how far they were from completion. Delivered as a complete Figma handoff — annotated, component-structured, ready to build from.